Bringing Authentic Pizzeria Taste Home: The ALFA URBE Electric Oven Arrives in Nashville

Embers Grill & Fireplace Store • November 25, 2025

At Embers Grill and Fireplace Store, we've had the privilege of helping discerning homeowners across the Greater Nashville area, from Belle Meade to Franklin, craft their ideal outdoor and indoor living spaces for years. We’ve seen the evolution of culinary appliances, and one question we've heard constantly over the last decade in our Brentwood showroom is how to truly replicate that authentic pizzeria experience at home, especially indoors.


Today, we're thrilled to introduce a groundbreaking answer: the ALFA: URBE electric oven, an innovative appliance designed and certified for domestic indoor use, now available for your luxurious Nashville residence. This isn't just another kitchen gadget; it's a testament to design, performance, and safety, bringing the art of Neapolitan pizza right into your home, backed by Embers' commitment to excellence in outdoor kitchens & living.

Reimagining Indoor Pizza Nights with ALFA: URBE

The ALFA: URBE oven is a game-changer for those who cherish authentic Neapolitan pizza but desire the convenience and comfort of indoor cooking. Unlike traditional outdoor pizza ovens that require significant ventilation and space, the Urbe is specifically certified for indoor domestic use, ensuring peace of mind for families in areas like Murfreesboro and Hendersonville. This certification is a rigorous process, guaranteeing that the oven meets the highest safety standards, making it perfectly suitable for integration into your existing kitchen accessories setup or a newly designed culinary nook.


This exceptional oven can achieve scorching temperatures of up to 400°C (750°F), the maximum allowed for indoor certification, providing a powerful cooking environment akin to a professional wood-fired oven. This means your pizzas are not just cooked, but perfected, emerging with that coveted crispy crust and perfectly melted toppings in an astonishing two minutes. It truly transforms your home kitchen into a gourmet pizzeria, elevating your dining and entertainment experiences whether you're in Oak Hill or College Grove, showcasing what modern outdoor kitchen appliances can bring inside.

Designed for Durability, Built for Beauty

The ALFA: URBE is a testament to sophisticated Italian design, conceived not only for performance but also as a stunning focal point in your kitchen or outdoor living area. Its refined style, characterized by modern curved lines and thoughtful "emotional lighting," makes it a piece to be proudly displayed. The attention to detail extends to the internal design; the cooking chamber features a pyrolytic enamel capable of withstanding extreme temperatures without compromise, ensuring lasting beauty and performance. This commitment to quality and aesthetic integration aligns perfectly with our philosophy at Embers, where we understand that appliances in homes across Forest Hills and Thompson's Station must blend seamlessly with sophisticated interiors.


Adding to its unique charm, the Urbe boasts not just two functional internal lamps, but a third strategically placed light under the oven, casting an elegant glow that enhances your space. Homeowners in Green Hill and Ridgetop can choose between two sophisticated shell colors, light grey and anthracite grey, ensuring the oven complements any existing decor, from ultra-contemporary to timeless vintage styles. The versatility in design makes it an ideal addition to a custom-built outdoor kitchen or as a standalone statement piece in your indoor culinary domain.

Uncompromising Performance, Unmatched Safety

The true genius of the ALFA: URBE lies in its ability to deliver maximum performance while upholding unmatched safety standards for indoor use. Reaching 400°C means efficient, rapid cooking that seals in flavor and achieves that authentic Neapolitan char quickly and consistently. This high heat capability is essential for any leavened food, not just pizza, offering versatility for baking delectable breads or even elegant desserts in your outdoor kitchens & living space, extending from Franklin to Nolensville.


Safety is paramount with the Urbe, especially given its indoor certification. Alfa has meticulously engineered features to ensure the highest level of security, even in active family environments. For instance, the oven door is equipped with four robust glass panels, creating an effective thermal barrier that prevents accidental burns by isolating the hot cooking chamber from your living space. This rigorous testing, including scenarios with children and pets, provides unparalleled peace of mind for residents in Kingston Springs and Fairview, aligning with Embers' dedication to providing only the safest and most reliable fireplaces and appliances.

Effortless Integration and Intuitive Control

Every aspect of the Urbe has been meticulously designed for simplicity and practicality. Installation is remarkably straightforward: simply place the Alfa brick plate in the cooking chamber, plug it in, and power it on. Its compact yet efficient design means it can be comfortably positioned on any flat surface, including a standard 60 cm deep kitchen countertop, making it an easy fit for homes across Lebanon and White Bluff. The interior cooking space, at 40 cm in width, is generously sized for a standard 30 cm pizza, providing ample room for easy maneuverability during cooking.


Controlling the Urbe is equally intuitive, featuring two distinct side knobs for precise temperature management. One knob controls the bottom heating element, while the other manages the top element, allowing for perfect crust and topping browning. White LEDs accompany each knob, providing clear indication of their activity. A central knob simplifies function selection: choose between pizza oven mode, static oven, bottom-only, or grill function. This versatility, paired with user-friendly controls, ensures a premium cooking experience for Embers’ clients in Mount Juliet and La Vergne, whether they’re utilizing built-in grills or standalone appliances. For more detailed information, explore the Alfa website.

Beyond Pizza: Culinary Versatility

While the ALFA: URBE is a master at crafting authentic Neapolitan pizzas, its capabilities extend far beyond. The consistent, high heat and precise temperature control make it ideal for a wide array of culinary creations. Imagine baking artisanal breads with a perfect crust, preparing succulent roasts, creating bubbling gratins, or even experimenting with unique desserts. This versatility means the Urbe isn't just a pizza oven; it's a compact, high-performance static oven and grill, transforming your outdoor kitchen or indoor space into a multi-functional gourmet station for any meal. Its robust design is ready for any culinary challenge you present, from simple weeknight dinners to elaborate holiday feasts for your family and guests in Greenbrier and Columbia.

The Freedom to Choose: Indoor & Outdoor Flexibility

One of the most appealing features of the ALFA: URBE is its lightweight design, weighing a mere 45 kg. This thoughtful engineering means you're not confined to indoor cooking. On beautiful sunny days, you have the freedom to effortlessly move the oven to your terrace or garden, transforming it into an outdoor pizza party hub. This dual-use capability offers unparalleled flexibility for entertaining, allowing you to enjoy authentic pizza outdoors with friends and family in Pegram or Pleasant View. It perfectly complements our range of outdoor furniture and fire pits and tables, allowing you to create a seamless indoor-outdoor living experience that truly defines luxury.

Simplified Maintenance for Everyday Enjoyment

At Embers, we understand that luxury appliances should also be practical for everyday living. The ALFA: URBE excels in this regard with its simple and straightforward cleaning process. The glass panels of the door are easily removable, allowing them to be conveniently washed in your dishwasher. This ease of maintenance ensures that your focus remains on enjoying delicious food and cherished moments, rather than tedious cleanup, a common concern we address for clients interested in grill accessories and high-end grills in Brentwood. The durable pyrolytic enamel interior also contributes to long-term cleanliness and performance, upholding the premium quality Embers is known for.

Looking to Upgrade Your Outdoor Space?

Whether you're envisioning an expansive outdoor kitchen, a cozy outdoor fireplace, or the convenience of a high-performance indoor appliance like the ALFA: URBE, Embers Grill and Fireplace Store is your definitive local expert. Our team works closely with designers, builders, and homeowners across all our service areas to bring dream spaces to life.

Ready to transform your outdoor living space?

Visit our showroom in Brentwood at 7114 Moores Lane, call us at 615-309-7738, or contact us today to speak with a design expert.

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